The Row

A favourite fashion brand of mine is The Row. Founded in 2006 by former child actresses Mary-Kate and Ashley Olsen, this New York City-based luxury label was born in 2005 when Ashley set herself the challenge to create the perfect T-shirt. The Row sells ready-to-wear, resort and accessories collections all characterised by the Olsen Twins’ own personal monochromatic and laidback styles. Their main product offer is reminiscent of high-quality basics worn by women in New York, Paris and London, with the actual brand being named after British luxury men’s tailoring company Savile Row. Offices are situated in these three cities, but the brand regularly presents at New York Fashion Week. Since its inception, The Row has been nominated for multiple CFDA Awards, and won their first Womenswear Designer of the Year award in 2012.