Favourite fashion brand: Stussy

Stussy was founded in the 1980s by Shawn stussy aimed at the surfboard/skate scene in which it grew most of it’s popularity. The brand is most recognisable by it’s distictive graffiti logo in which Shawn Stussy inscribed onto surfboards in his time as a surfboard manufacturer.

Stussy has taken place as my favourite brand due to their high quality streetwear which is timeless. I find their placing and use of logo especially on their hoodies is what draws me to the brand the most. Despite being founded thirty years ago stussy finds ways to reinvent thier logo through colour, placement and other means,making their brand an exciting one to follow but, also a solid sense of brand indentity . Even though stussy was purposely made for sportswear during skateboarding or after surfing.I find their peices and the easly recognisable logo makes the ideal streetwear staple in my wardrobe.